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Banking on the future of beauty

Famed French label refocuses its sub-brands by offering skincare essentials to ordinary people and investing more in the China market, with its strongest-ever product lines, He Qi reports in Shanghai.

By He Qi | China Daily | Updated: 2025-11-20 07:08
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L'Oreal debuts the Essentiality of Beauty, a China special edition during the 8th CIIE. The book is a sociological monograph on the economics of beauty that explains the link between "beauty" and daily life in accessible terms. [Photo provided to China Daily]
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