Morning Call, a talk show produced by and released on leading video-sharing website Youku.com, is being broadcast on Zhejiang TV.

It is the first time a Chinese television network has broadcast a show produced by a video website.

Singer/composer Gao Xiaosong hosts the show, in which he comments on the latest trends in the culture industry and everyday life.

The show has attracted 60 million clicks since it was first released on the website in mid-March. It premiered on Zhejiang TV on the evening of Sept 9.